Builder Stories:

Gordon Liao

Hooks and the Next Era of Market Innovation

Gordon Liao's story is fascinating. He's the Chief Economist at Circle by day, and a hacker by night. Before transitioning from TradFi to DeFi, he worked at the Federal Reserve - the epitome of traditional finance. The motivation for the jump came from the emergence of Ethereum and its ecosystem.

He says: "To me, decentralized finance is beyond just money - by decentralizing governance, it has a very real potential of solving some of the core, fundamental challenges associated with intermediations in finance." In pursuit of making decentralized exchanges better, he joined the Uniswap Hook Incubator and developed a winning v4 hook called 'Unicast', aiming to solve core problems with liquidity provision, particularly for fixed value types of assets.

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